Stand Out In Business

Business Support Program

Western Downs Regional Council has partnered with locally-based marketing company WIP Creatives to deliver a FREE Business Coaching Program to local businesses. The program includes workshops delivered across the region that will focus on helping businesses to stand out from the crowd and present themselves effectively and strategically online through simple and cost effective marketing tools. 

Learn the art of finding your Unique Selling Proposition and Telling your Story as well as ways of looking your best online through simple website and search engine optimisation strategies.

This project includes:

  • 2 hour workshop
  • Limited 1 hour, one-on-one consultations with WIP Creatives

*The first 30 businesses to register are eligible to receive a free one-on-one consultation session with WIP Creatives to apply the learnings to their business and discuss in-depth outcomes.   

Program Topics

In marketing, the Unique Selling Proposition (USP) is the marketing strategy of informing customers about what makes your business stand out from the crowd. Defining a USP for your business helps you to communicate value to your customers and guide your promotional efforts to focus on what makes your business unique and worthy of customer's business.

The internet is no longer the final frontier for businesses. You no longer have to stumble through complicated and expensive platforms to have an online presence. There are countless applications and opportunities to easily and cost effectively exist online while gathering measurable results.

Existing online is no use if nobody can find your business. Just as you put signage on your building or vehicle to help people find you, there are simple ways that you can tweak your online content to make you even easier to find online.

Presented by – Evelyn Sharma – WIP Creatives

Founder and CEO of WIP Creatives, Evelyn Sharma, brings the strength of over a decade in showbiz and entertainment. Her marketing and mentoring experience ranges from progressive Public Relations to creative Social Media and back to traditional marketing solutions.

When it comes to helping your business grow, we stand by our name.
Work In Progress (WIP) means we specialise in creative solutions that fit the next step of your business journey.

Our marketing services combine focus and creativity and are designed with one end goal in mind: Empowering you to progress with confidence.
We take great pride in working alongside our clients to deliver exceptional results. By taking the time to understand your unique situation we apply our services to exceed expectations and reveal new and exciting opportunities for your brand.

We call this process:
Building Big Picture Brands

Tuesday 31 August
Chinchilla Customer Service Centre
80-86 Heeney St

Wednesday 1 September
Miles Leichhardt Centre
29 Dawson St

Thursday 2 September
WDRC Dalby Corporate Office
30 Marble St

Friday 3 September
Jandowae Library
22 George St

Register Your Business

Registrations Close Friday 27 August 2021.
Attendee Name(Required)
Would you like to receive email updates about other business support programs offered by WDRC?

Can’t see our webform? Contact Council on 4679 4000

Program Guidelines