The Western Downs is a gateway to Outback Australia, promising a delightful cocktail of country and city life.

Growing the drive tourism industry makes sense, when the Western Downs is strategically located at the intersection of two major state highways and traversed by three long-haul drive touring routes.

Have you considered the Western Downs as a weekend escape? When travelling from Brisbane, you'll arrive in our region faster than a trip to Byron Bay.

If travelling from Brisbane, it’s faster for visitors to reach the Western Downs than Byron Bay, providing opportunities to market the Western Downs as a weekend escape from Brisbane.

Natural assets and diverse landscapes are what draw visitors to the Western Downs, with the promise of ancient pines at the Bunya Mountains, state forests, national parks, a major river system, fossils and plenty of open spaces to choose your own adventure.

Visitors are guaranteed an authentic taste of country culture, best explored through one of the diverse events across the region.

The Western Downs Regional Council has identified the following opportunities for the tourism industry focused on short break, events, short and long-haul drives and business events.

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Regional Festivals and Events: